L. Fuller 
Sport, Rhetoric, and Gender [PDF ebook] 
Historical Perspectives and Media Representations

PART I: SPORT LANGUAGE PER SE Sportswomanship: The Cultural Acceptance of Sport for Women Versus the Accommodation of Cultured Women in Sport; L.M.Mawson Language, Gender, and Sport: A Review of the Research Literature; J.O Segrave, K.L.Mc Dowell & J.G.King ‚Throw Like a Girl‘ Doesn’t Mean What It Used To: Research on Gender, Language, and Power; F.L.Wachs PART II: HISTORICAL PERSPECTIVES ‚A Glow of Pleasurable Excitement‘: Images of the New Athletic Woman in American Popular Culture, 1880-1920; N.G.Rosoff A Woman in a Man’s World: Annie Laurie, One of America’s First Sportswriters; M.Sowell White Sauvage-ry: Revisiting the Collegians and Coeds of Old Siwash College; J.Stang PART III: PRINT MEDIA REPRESENTATIONS She Got Game, but She Don’t Got Fame; S.Burris Strong Enough to Be a Man, But Made a Woman: Discourses of Femininity in Sports Illustrated for Women; C.Cooky Running a Different Race? The Rhetoric of ‚Women’s-Only‘ Content in Runner’s World; M.Hardin & J.Dodd Control: Em-powerment and the Fitness Discourse; J.S.Maguire Minimizing the Maxim Model?: Interpreting the Sexual Body Rhetoric of Teenage Moms through Physical Education; T.Orchard, J.Stark & J.Halas PART IV: BROADCAST MEDIA REPRESENTATIONS Television and Aerobic Sport: Empowerment and Patriarchy in Denise Austin’s Daily Workouts; M.Camacho We Don’t Glow, We Sweat: The Ever Changing Commentary about Women’s Athletics; J.R.Hallmark PART V: VISUAL MEDIA REPRESENTATIONS Game Face: Sports Reporters: Use of Sexualized Language in Coverage of Women’s Professional Tennis; K.L.Bissell The Vamp, the Homebody, and the Upstart: Women, Language, and Baseball Films; L.K.Fuller Britney, the Body, and the Blurring of Popular Cultures: A Case Study of Music Videos, Gender, a Transcendent Celebrity, and Health Issues; C.Sabiston & B.Wilson PART VI: CLASSIC CASE STUDIES NASCAR’s Boy Wonder: Jeff Gordon as Ambivalent Sex Symbol in a Macho Sub-Culture; S.A.G.M.Crawford Hey, I’m the Coach’s Wife, not the Team Mom‘: The Rhetoric of Little League Mothers‘ Role Performances; K.Golombisky ‚Man-On‘: The Culture of Girls‘ Soccer; S.C.Mooney The Making of the Perfect Sacrifice: An Analysis of Football Coaches‘ Rhetorical Descriptions of Their Wives; D.L.Tucker Girl Speak: Adolescent Females Talk About Their Athletic Identities; S.G.Zieff

LINDA K. FULLER is Professor of Communications at Worcester State College, USA.