Autor: Frank T Piller

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1 Ebooks de Frank T Piller

Frank T Piller & Mitchell Tseng: Handbook Of Research In Mass Customization And Personalization (In 2 Volumes) – Volume 1: Strategies And Concepts; Volume 2: Applications And Cases
A growing heterogeneity of demand, the advent of ‘;long tail markets’;, exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new stra …
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€549.99