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Gordon Foxall
Marketing in the Service Industries [EPUB ebook]
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Cover of Gordon Foxall: Marketing in the Service Industries (ePUB)

First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.

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Language English ● Format EPUB ● Pages 222 ● ISBN 9781135174651 ● Editor Gordon Foxall ● Publisher Taylor and Francis ● Published 2013 ● Downloadable 6 times ● Currency EUR ● ID 2822846 ● Copy protection Adobe DRM

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