John O’Shaughnessy 
Consumer Behaviour [EPUB ebook] 
Perspectives, Findings and Explanations

The internet bubble which peaked in size in 2000 is now well and truly burst. As with all bubbles, there are varying explanations for its occurrence, but the hype which surrounds the internet has sho …

This straightforward introduction to radical political economy strikes a balance between breadth and depth and was written for the beginning student and others interested in a relatively short text o …

The spread of currency convertibility is one of the most dramatic trends of the late twentieth century. It reflects the desire of policymakers to integrate their economies into the global trading sys …

The Environment Dictionary provides an essential source of information on all aspects of the environment. It includes all the basic scientific terms and concepts along with socio-economic, cultural, …

International Macroeconomics: Theory and Policy offers phenomenal coverage across the entire subject of international macroeconoimics in an open economy context. The book has four objectives: * to de …

Companies of all kinds have fallen into some of the most fundamental of traps when it comes to consumer marketing; in assuming that the motivation that drives their customers is entirely rational. En …

This book discusses the oil industry and its impact on the world economy in the twentieth century. It examines the importance of oil in different sectors, from 1900-1973 and stresses the relevance of …

First published in 1982, Unions, Change and Crisis represents the first detailed, comparative, historical and theoretically grounded study of two of the major trade union movements of Europe. It brin …

While the operational realities of intermodal transport are relatively well known, the institutional challenges are less well understood. This book provides an overview of intermodal transport and lo …

Social entrepreneurship differs from traditional forms of entrepreneurship in that the primary goal of the social venture is to address social problems and needs that are as yet unmet. The driving fo …