This e Book bundle is the one stop shop to all your business
start-up needs!
Starting a Business For Dummies is the bestselling guide
from business start-up expert Colin Barrow, covering everything
budding entrepreneurs need to know to get their business up and
running. Whether readers are just starting out, planning a new
venture, setting up at home or extending a current business online,
this book is all they need to succeed.
Business Plans For Dummies maps out a realistic business
plan from scratch — so your business vision can become a
reality. This fully updated guide leads you through all aspects of
business planning, from clarifying objectives and finding funding,
to researching customer behaviour and developing an
e-presence.
Understanding Business Accounting For Dummies takes you
through all the key elements of UK business accounting, covering
everything from evaluating profit margins and establishing budgets
to controlling cash flow and writing financial reports.
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Colin Barrow was, until recently, Head of the Enterprise Group at Cranfield School of Management, where he taught entrepreneurship on the MBA and other programmes. He is also a visiting professor at business schools in the US, Asia, France, and Austria. His books on entrepreneurship and small business have been translated into twenty languages including Russian and Chinese. He worked with Microsoft to incorporate the business planning model used in his teaching programmes into the software program, Microsoft Business Planner.
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