Helmut Traitler 
The Food Industry Innovation School [EPUB ebook] 
How to Drive Innovation through Complex Organizations

Ủng hộ

Innovation and new product development are increasingly perceived as drivers of profits in the food industry. Companies are dedicating a large amount of resources to these areas and it is crucial that individuals understand how to be part of this new strategy.
Food Industry Innovation School focuses on key skills needed to drive new ideas from initial concepts through to successful products on the shelf. The author argues that any individual can learn how to lead innovation within complex organizations utilizing companies? commercial and financial
resources. The book focuses on the impact of single individuals on company successes. Case studies from the marketplace provide valuable examples of accomplishments and failures. Product development involves a plethora of activities such as R&D, innovation, engineering, packaging and design, manufacturing, logistics and supply chain management, as well as marketing, sales and finance, and the book addresses all these crucial functions undertaken by food companies and manufacturers of other packaged consumer goods.
The learning principles and examples (based on the
author’s personal experience) are valid in many fast-moving
consumer goods organizations and so the principles, best practices and solutions offered in the 12 chapters are relevant to a wide audience in the food industry and beyond, including those working in household products, retail, the automotive industry, computers and IT, furniture, and even media and publishing.
Read more: http://www.innovationschool.co/

€73.99
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Giới thiệu về tác giả

Helmut Traitler has a Ph D in organic chemistry from the University of Vienna, Austria.
In 2010, after decades of experience with Nestlé in various roles around the world, he co-founded Life2Years, Inc., a start-up company producing healthy beverages for the over-fifties. He also has an active working relationship with the Jet Propulsion Lab/NASA in Pasadena on topics of innovation partnerships.
Helmut is the author of the recently published book Food Industry Design, Technology and Innovation, Wiley, 2015.

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Ngôn ngữ Anh ● định dạng EPUB ● Trang 280 ● ISBN 9781118947661 ● Kích thước tập tin 4.6 MB ● Nhà xuất bản John Wiley & Sons ● Được phát hành 2015 ● Phiên bản 1 ● Có thể tải xuống 24 tháng ● Tiền tệ EUR ● TÔI 4144509 ● Sao chép bảo vệ Adobe DRM
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