A practical guide to being a trusted advisor for leaders in any
industry
In this hands-on successor to the popular book The Trusted
Advisor, you’ll find answers to pervasive questions about trust
and leadership–such as how to develop business with trust,
nurture trust-based relationships, build and run a trustworthy
organization, and develop your trust skill set. This pragmatic
workbook delivers everyday tools, exercises, resources, and
actionable to-do lists for the wide range of situations a trusted
advisor inevitably encounters. The authors speak in concrete terms
about how to dramatically improve your results in sales,
relationship management, and organizational performance.
Your success as a leader will always be based on the degree to
which you are trusted by your stakeholders. Each chapter offers
specific ways to train your thinking and your habits in order to
earn the trust that is necessary to be influential, successful, and
known as someone who makes a difference.
* Self-administered worksheets and coaching questions provide
immediate insights into your current business challenges
* Real-life examples demonstrate proven ways to ‘walk the
talk’
* Action plans bridge the gap between insights and outcomes
Put the knowledge and practices in this fieldbook to work, and
you’ll be someone who earns trust quickly, consistently, and
sustainably–in business and in life.
About the author
CHARLES H. GREEN is founder and CEO of Trusted Advisor Associates. The author of Trust-Based Selling and coauthor of The Trusted Advisor, he is a noted speaker on trust in sales, within organizations, and in external business relationships.
ANDREA P. HOWE is part of the leadership team of Trusted Advisor Associates. She is also the founder and President of Bossa Nova Consulting Group. A veteran consultant and seminar leader, Andrea specializes in serving global professional services firms.
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