Christoph Behrends 
Consequences of planned obsolescence for consumer culture and the promotional self [EPUB ebook] 
Analyzing ads

الدعم

Essay from the year 2004 in the subject Sociology – Communication, grade: 1, 7, University of Leicester (Centre for Mass Communication Research), course: Avertising, Culture and Communication, language: English, abstract: During the 20th century, the industrialised countries have developed an extensive amount of obsolescence. It has become clear that nations in the developed world over-consume, while the poor in the developing world pay the price of our increased consumption with their lowered standards of living and increasing environmental damage .
When did obsolescence emerge, in how far is it planned, and which consequences does it have for consumer culture and the promotional self on a broader scale? By drawing on numerous examples, this essay explains how advertisements are constructed semiotically and the ideologies they derive from.

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لغة الإنجليزية ● شكل EPUB ● ISBN 9783638889247 ● حجم الملف 4.7 MB ● الناشر GRIN Verlag ● مدينة München ● بلد DE ● نشرت 2008 ● الإصدار 1 ● للتحميل 24 الشهور ● دقة EUR ● هوية شخصية 3840558 ● حماية النسخ بدون

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