مؤلف: India) Kumar V. (Indian School of Business

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2 كتب إلكترونية بواسطة India) Kumar V. (Indian School of Business

V. Kumar & David W. Stewart: Marketing Accountability for Marketing and Non-Marketing Outcomes
This latest volume of Review of Marketing Research, Marketing Accountability for Marketing and Non-Marketing Outcomes is divided in three parts: (1) measures of firm performance, (2) measures of soci …
PDF
الإنجليزية
DRM
€121.97
V. Kumar & David W. Stewart: Marketing Accountability for Marketing and Non-Marketing Outcomes
This latest volume of Review of Marketing Research, Marketing Accountability for Marketing and Non-Marketing Outcomes is divided in three parts: (1) measures of firm performance, (2) measures of soci …
EPUB
الإنجليزية
DRM
€121.96