Stephanie Hemelryk (University of New South Wales, Australia) Donald & Catherine (Flinders University, Australia) Kevin 
Branding Cities [PDF ebook] 
Cosmopolitanism, Parochialism, and Social Change

الدعم

Fierce competitiveness between established and emerging major cities, such as Berlin, London, Shanghai and Sydney, has led to a pressure to excel as desirable locations for business, cultural activities, highly skilled migrants and tourists. At the same time, the transformation of settled and new migrant communities creates complex urban borders and variegated representations (academic, cinematic, popular, official) of the city. While cities increasingly deploy cosmopolitan images portraying the diversity of past and present populations and activities, this continues to coexist with parochialism as a mood and mode of cultural formations and a reflection of local specificities. This volume brings together cultural analysts, social scientists, and media and film scholars to explore the ways in which core cities generate competing claims on, and visions of, their use and their future, and thus have engaged with the necessity to brand their image for international consumption and for internal coherence.

€59.19
طرق الدفع
قم بشراء هذا الكتاب الإلكتروني واحصل على كتاب آخر مجانًا!
شكل PDF ● صفحات 192 ● ISBN 9781135890070 ● محرر Stephanie Hemelryk (University of New South Wales, Australia) Donald & Catherine (Flinders University, Australia) Kevin ● الناشر Taylor and Francis ● نشرت 2009 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 4330239 ● حماية النسخ Adobe DRM
يتطلب قارئ الكتاب الاليكتروني قادرة DRM

المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

87٬603 كتب إلكترونية في هذه الفئة