Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided into four parts, E-Business Models and Taxonomies; E-Business Markets; E-Business Customer Performance Measurement; and E-Business Vendor Applications and Services, this book is the critical dissection of E-Business that today’s academic community needs.* World class academic contributors brought together in one volume * Demonstrates that there are e-business models which create value for customers and vendors alike* Learn from the lessons of the past five years in developing and implementing e-business models
المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر
255٬022 كتب إلكترونية في هذه الفئة
