Author: Brian Moroz

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CHARLES WARNER teaches in the graduate Media Management Program in the School of Media Studies at The New School, New York. He is also the Goldenson Chair Emeritus at the University of Missouri School of Journalism. WILLIAM LEDERER is Chairman and CEO of i SOCRATES, a global leader in programmatic media planning and execution. In addition to leading global consulting and managed services teams, he teaches in the graduate Media Management Program at The New School, New York. BRIAN MOROZ is head of one of Google”s global strategy units, and previously served in Google”s Agency Sales group.




1 Ebooks by Brian Moroz

William Lederer & Brian Moroz: Media Selling
The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide to our technology-driven, programmatic, …
EPUB
English
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€37.99