The must-read summary of Jonah Berger’s book: ‘Contagious: Why Things Catch On’.
This complete summary of the ideas from Jonah Berger’s book ‘Contagious: Why Things Catch On’ reveals the six key principles that make a product or an idea contagious. As well as sharing stories of real-life companies from his extensive research, the author provides a set of specialised techniques that you can use to spread information and get your message across to as many people as possible.
Added-value of this summary:
• Save time
• Understand the essential techniques
• Expand your communication skills
To learn more, read
“Contagious: Why Things Catch On’ and find out how you can make your information as contagious as possible!
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Language English ● Format EPUB ● Pages 43 ● ISBN 9782511024010 ● File size 2.0 MB ● Publisher Business Book Summaries ● Country BE ● Published 2014 ● Downloadable 24 months ● Currency EUR ● ID 5228336 ● Copy protection Social DRM