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Cover of Luke Gipson: Marketing Communications Report. Communications Strategy with Budget and Timings Plan

Luke Gipson: Marketing Communications Report. Communications Strategy with Budget and Timings Plan

Project Report from the year 2014 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1st Class / 77%, University of Kent (Kent Business School), course: Bu …

Cover of Marc S. Busch: The Impact of Social Networks on Everday Life from a Psychological and a Sociological Approach

Marc S. Busch: The Impact of Social Networks on Everday Life from a Psychological and a Sociological Approach

Pre-University Paper from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1, 0, , language: English, abstract: ‘Social networking’ lies wi …

Cover of Julia Anders: Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication

Julia Anders: Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication

Research Paper (undergraduate) from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1, 0, , language: English, abstract: Coca-Cola: a Soft …

Cover of Claudia Felsch: Black humour in British advertisement

Claudia Felsch: Black humour in British advertisement

Seminar paper from the year 2004 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 2, 0 (B), http://www.uni-jena.de/ (Intercultural Economic Communication …

Cover of Sebastian Plappert: Intercultural Communication, Globalisation and Advertising: The influence of culture in global advertising campaigns

Sebastian Plappert: Intercultural Communication, Globalisation and Advertising: The influence of culture in global advertising campaigns

Essay from the year 2007 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: Distinction, Macquarie University, course: ICOM 821 Intercultural Communication …

Cover of Carolin Biebrach: Mercedes Benz - How A Great Campaign Can Almost Kill A Company

Carolin Biebrach: Mercedes Benz – How A Great Campaign Can Almost Kill A Company

Essay from the year 2009 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: A, Ohio University (E.W. Scripps School of Journalism), course: International a …

Hendrik Arnold: Product Placement Effectiveness. Implicit Recall and Brand Image at the Level of Modality

Master’s Thesis from the year 2013 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 9.0 (out of 10), Maastricht University (School of Business and Econom …

Cover of Anne Timm: Intercultural problems in the tourism industry

Anne Timm: Intercultural problems in the tourism industry

Essay from the year 2011 in the subject Communications – Intercultural Communication, grade: 1, 3, Stralsund University of Applied Sciences, language: English, abstract: “Mc Donaldization” (Georg Rit …

Cover of Romina Müller: Website Analysis - Rio Tinto

Romina Müller: Website Analysis – Rio Tinto

Essay from the year 2012 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: A, Lindenwood University, language: English, abstract: Rio Tinto is a leading i …

Cover of Veronika Minkova: Managerial Styles: A German-Chinese Comparison

Veronika Minkova: Managerial Styles: A German-Chinese Comparison

Essay from the year 2009 in the subject Communications – Intercultural Communication, grade: 1, 3, Furtwangen University; Villingen-Schwenningen, language: English, abstract: The paramount goal of in …