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Christoph Koch
Achtung: Patient online! [PDF ebook]
Wie Internet, soziale Netzwerke und kommunikativer Strukturwandel den Gesundheitssektor transformieren

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Table of Content

Der Untergang der Inseln.- Kommunikationsmanagement im Gesundheitswesen.- Gesundheitskommunikation im Wandel.- Krisenkommunikation: Fehlertoleranz = Null.- Arztbewertungsportale.- „Tue Gutes und rede darüber“.- Telemedizin.- Stellenwert von Patienteninformation und -kommunikation im Versorgungsmanagement der gesetzlichen Krankenversicherung.

About the author

Christoph Koch ist Ressortleiter Wissenschaft und Medizin beim Stern in Hamburg.

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Language German ● Format PDF ● Pages 222 ● ISBN 9783834988935 ● File size 1.7 MB ● Editor Christoph Koch ● Publisher Betriebswirtschaftlicher Verlag Gabler ● City Wiesbaden ● Country DE ● Published 2010 ● Downloadable 24 months ● Currency EUR ● ID 2210051 ● Copy protection Social DRM

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