Author: Christophe Midler

Since the mid-1980s, the development of competitive strategies based on intensive innovation has deeply transformed the design of new products and services. Much has been written about new methods an …

Since the mid-1980s, the development of competitive strategies based on intensive innovation has deeply transformed the design of new products and services. Much has been written about new methods an …

Since the mid-1980s, the development of competitive strategies based on intensive innovation has deeply transformed the design of new products and services. Much has been written about new methods an …

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The authors have put together a fascinating narrative of the creation process of one of the most successful example of frugal engineering in recent years. They bring out insightful details of what ma …

The authors have put together a fascinating narrative of the creation process of one of the most successful example of frugal engineering in recent years. They bring out insightful details of what ma …

There is a growing tendency to organize various aspects of business life by projects, and to set up temporary organizations in a competition where speed and adaptability becomes a major necessity. Or …

Affordable is not typically the first adjective used to describe an electric automobile. This book traces the history of an affordable electric car, from its genesis to its marketing. This history is …

Affordable is not typically the first adjective used to describe an electric automobile. This book traces the history of an affordable electric car, from its genesis to its marketing. This history is …

Identifying the origins of innovation and project management, this unique Handbook explains why and how the two fields have grown and developed as separate disciplines, highlighting how and why they …