‘The average life expectancy at ‘birth’ of a firm is roughly 15
years, and only one out of twenty lives longer than fifty years.
Firms are born, they grow, then they struggle to keep up with
changing markets. Slow adapters often become big losers, fall by
the wayside, and die. Serial Innovators studies the factors
affecting the aging of firms, particularly those that slow down
their ability to adapt to changes in the marketplace. The book
reviews recent findings in relevant academic
fields–behavioral economics, psychology, neuroscience,
organizational science, network theory, anthropology, sociology,
and strategy–to understand how firms, as they grow, develop
rigidities that prevent change.
It develops a model of organization that is adaptive,
innovative, and can create significant value for its stakeholders
for long periods of time’.
years, and only one out of twenty lives longer than fifty years.
Firms are born, they grow, then they struggle to keep up with
changing markets. Slow adapters often become big losers, fall by
the wayside, and die. Serial Innovators studies the factors
affecting the aging of firms, particularly those that slow down
their ability to adapt to changes in the marketplace. The book
reviews recent findings in relevant academic
fields–behavioral economics, psychology, neuroscience,
organizational science, network theory, anthropology, sociology,
and strategy–to understand how firms, as they grow, develop
rigidities that prevent change.
It develops a model of organization that is adaptive,
innovative, and can create significant value for its stakeholders
for long periods of time’.
€22.99
Table of Content
Foreword ixPrologue xi
Introduction xiii
Part I The Ephemeral Nature of Firms
Chapter 1 Meet Carl Berger 3
Chapter 2 Corporate Life Cycle 11
Part II Individual Rigidities
Chapter 3 To Err is Human 25
Chapter 4 The Greatest of All Time 39
Chapter 5 Rewiring Brains 55
Part III Organizational Rigidities
Chapter 6 Long Live Bureaucracy! 75
Chapter 7 In Brain We Trust 97
Chapter 8 What We Value 111
Chapter 9 What Not to Pay For 121
Chapter 10 Fast Learners 131
Part IV Serial Innovators
Chapter 11 The Secrets of Serial Innovators 139
Chapter 12 Beyond Business: The Medici, Oxford, and the Catholic Church 155
Chapter 13 Legacy through Leadership 161
Afterword 167
Appendix A: Analysis of the Top 50 U.S. Firms of 1960 171
Appendix B: Corporate Aging and Survival 177
Appendix C: Key Questions for Transforming Your Firm 181
References 187
Acknowledgments 193
About the Author 195
Index 197
About the author
CLAUDIO FESER is a Director of Mc Kinsey & Company, where he leads the Mc Kinsey CEO Network, a practice of the company that focuses on CEO training and coaching. Feser previously managed Mc Kinsey offices in Switzerland and Greece. During his career, he has advised the CEOs of some of the world’s largest and most renowned companies.Buy this ebook and get 1 more FREE!
Language English ● Format PDF ● Pages 224 ● ISBN 9781118174067 ● File size 3.4 MB ● Publisher John Wiley & Sons ● Published 2011 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 2354907 ● Copy protection Adobe DRM
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