David Hands & Yujia Huang 
Design Thinking for New Business Contexts [EPUB ebook] 
A Critical Analysis through Theory and Practice

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This textbook identifies and critically explores the new business landscape through the lens of design thinking and contemporary industry practice, bridging the divide between the design and business domains. The book outlines the evolution of design thinking and the relationship between business and design, as well as provides in-depth studies of design thinking in turbulent business contexts, that includes the themes of sustainability, branding and organisational innovation. At ...

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Language English ● Format EPUB ● ISBN 9783030942069 ● Publisher Springer International Publishing ● Published 2022 ● Downloadable 3 times ● Currency EUR ● ID 8392015 ● Copy protection Adobe DRM
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