David L. Morgan 
Integrating Qualitative and Quantitative Methods [EPUB ebook] 
A Pragmatic Approach

Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so that their combined strengths accomplish more than is possible with a single method. The approach is broadly interdisciplinary, reflecting the interest in mixed methods research of social scientists from anthropology, communication, criminal justice, education, evaluation, nursing, organizational behavior, psychology, political science, public administration, public health, sociology, social work, and urban studies. In contrast to an ‘anything goes’ approach or a naïve hope that ‘two methods are better than one, ‘ the author argues that projects using mixed methods must pay even more attention to research design than single method approaches. The book’s practical emphasis on mixed methods makes it useful both to active researchers and to students who intend to pursue such a career.

Table of Content

Chapter 1. An Introduction and Overview

Chapter 2. Pragmatism as a Paradigm for Mixed Methods Research

Chapter 3. Research Design and Research Methods

Chapter 4. Motivations for Using Mixed Methods Research

Chapter 5. The Sequential Priorities Model

Chapter 6. Preliminary Qualitative Inputs in Quantitative Research Projects

Chapter 7. Preliminary Quantitative Inputs in Core Qualitative Research Projects

Chapter 8. Follow-up Qualitative Extensions in Quantitative Research Projects

Chapter 9. Follow-up Quantitative Extensions in Qualitative Research Projects

Chapter 10. Multipart Sequential Designs

Chapter 11. Finding the Expertise to Combine Multiple Methods

Chapter 12. Conclusions: Further Thoughts About Research Design

About the author

David L. Morgan is a professor emeritus in Department of Sociology at Portland State University. He is a sociological social psychologist, who is widely known for his work on focus groups, including his book, Focus Groups as Qualitative Research, and as coauthor of The Focus Group Kit. In addition, he has worked extensively on mixed methods, including a book for SAGE, Integrating Qualitative and Quantitative Methods. Most recently, he has published Essentials of Dyadic Interviewing for Routledge, and A New Era in Focus Group Research, co-edited, with Rosaline Barbour, for Palgrave.