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Enes Emre BaAYar & Aysel ErciAY
Virtual World and Marketing [PDF ebook]

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Cover von Enes Emre BaAYar & Aysel ErciAY: Virtual World and Marketing (PDF)

This collection of essays is dedicated to reviewing, exploring, and reporting state-of-the-art virtual world and marketing issues in the broadest sense. It provides a readable, non-technical publication which offers a comprehensive presentation of marketing issues, trends, data, and likely developments in the virtual world. Readers will learn about analysis of the virtual ego, services, the concept of ethics, and virtual experiential marketing, among other pressing topics.

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Format PDF ● Seiten 251 ● ISBN 9781527515512 ● Herausgeber Enes Emre BaAYar & Aysel ErciAY ● Verlag Cambridge Scholars Publishing ● Erscheinungsjahr 2018 ● herunterladbar 3 mal ● Währung EUR ● ID 6449331 ● Kopierschutz Adobe DRM

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