Ebook > Sozialwissenschaft > Wirtschaft > Enrique Bigne & Ajay K. Manrai: The Routledge Companion to the Future of Marketing (ePUB)

Enrique Bigne & Ajay K. Manrai
The Routledge Companion to the Future of Marketing [EPUB ebook]

Support

Cover von Enrique Bigne & Ajay K. Manrai: The Routledge Companion to the Future of Marketing (ePUB)

The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of marketing. This prestigious collection aims to challenge the mindset of academics, moving their thinking processes from current thinking into new perspectives and advances in marketing knowledge.

Selected Contents: Part 1: New Paradigms and Philosophical Insights Part 2: Contributions from other Scientific Fields Part 3: Reconnecting with Consumers and Markets Part 4: New Methodological Insights in Scholarly Research in the Field

€56.35

Dieses Ebook kaufen – und ein weitere GRATIS erhalten!

Format EPUB ● Seiten 504 ● ISBN 9781136242854 ● Herausgeber Enrique Bigne & Ajay K. Manrai ● Verlag Taylor and Francis ● Erscheinungsjahr 2014 ● herunterladbar 6 mal ● Währung EUR ● ID 2881331 ● Kopierschutz Adobe DRM

erfordert DRM-fähige Lesetechnologie

Ebooks vom selben Autor / Herausgeber

Enrique Bigne Ajay K. Manrai Luiz Moutinho Spain) Bigne Enrique (University of Valencia USA) Manrai Ajay K. (University of Delaware UK) Moutinho Luiz (University of Suffolk

253.158 Ebooks in dieser Kategorie

Cover von Nicholas Janni: Leader as Healer

Nicholas Janni: Leader as Healer

Leaders of today must possess potent powers for logic, reason, discernment and strategic forecasting. Yet, they must also be empathic and therefore embodied; grounded and therefore intuitive; present …

Cover von Patrick Hoverstadt & Lucy Loh: Patterns of Strategy

Patrick Hoverstadt & Lucy Loh: Patterns of Strategy

Patterns of Strategy shows how the strategic fit between organisations drives strategic direction. It is essential reading for those who wish to understand how to manoeuvre their organisation to chan …

Cover von Sudhanshu (Vedatya Institute, Gurgaon, India) Bhushan & Sandeep (Vedatya Institute, Gurgaon, National Capital Region (NCR Delhi), India) Munjal: The Indian Hospitality Industry

Sudhanshu (Vedatya Institute, Gurgaon, India) Bhushan & Sandeep (Vedatya Institute, Gurgaon, National Capital Region (NCR Delhi), India) Munjal: The Indian Hospitality Industry

India has been in transition for the last two decades, moving from a mixed economy toward a market economy model, and the Indian hospitality industry is metamorphosing into a mature industry. It is t …

Cover von Philip (President, Strategere Consulting, Allentown, Pennsylvania, USA) Weinzimer: The Strategic CIO

Philip (President, Strategere Consulting, Allentown, Pennsylvania, USA) Weinzimer: The Strategic CIO

Recognized as One of the Best Business Books for 2014 by CIO Magazine Based on interviews with more than 150 CIOs, IT/business executives, and academic thought leaders, The Strategic CIO: Changing …

Cover von Muhammad Issa Khan & Aysha Sameen: Animal Sourced Foods for Developing Economies

Muhammad Issa Khan & Aysha Sameen: Animal Sourced Foods for Developing Economies

Animal products are good source of disposable income for many small farmers in developing countries. In fact, livestock are often the most important cash crop in many small holder mixed farming syste …

Cover von Mark Bates: Be the Best

Mark Bates: Be the Best

AUTHOR“S MESSAGE – 7TH EDITIONBe the Best is a series of practical lessons from successes and failures in building businesses and teams.The aim is to stimulate people to STOP and THINK DEEPLY about …

Cover von Dr Caoimhin MacMaolain: Irish Food Law

Dr Caoimhin MacMaolain: Irish Food Law

The production, marketing and exportation of food is particularly important to the Irish economy. The sector continues to grow and has played a very significant role in Ireland“s financial recovery. …

Cover von Jack P. Manno: Privileged Goods

Jack P. Manno: Privileged Goods

What are the obstacles in the way of effectively solving the environmental crises of our time? What can we do to overcome them? These may be two of the most important questions heading into the 21st …

Cover von Jonathan Leviss: HIT or Miss for the Student

Jonathan Leviss: HIT or Miss for the Student

HIT or Miss for Student: Lessons Learned from Health Information Technology Projects presents and dissects a wide variety of HIT failures so that the students can understand in each case what went wr …

Cover von Venky Gopalaswamy & Jose Justiniano: Practical Design Control Implementation for Medical Devices

Venky Gopalaswamy & Jose Justiniano: Practical Design Control Implementation for Medical Devices

Bringing together the concepts of design control and reliability engineering, this book is a must for medical device manufacturers. It helps them meet the challenge of designing and developing …

nächste Seite >>>