Ernest Gowers & Rebecca Gowers 
Plain Words [EPUB ebook] 

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‚Be short, be simple, be human.’When Sir Ernest Gowers first wrote Plain Words, it was intended simply as a guide to the proper use of English for the Civil Service. Within a year, however, its humour, charm and authority had made it a bestseller. Since then it has never been out of print.Six decades on, writer Rebecca Gowers has created a new edition of this now-classic work that both revises and celebrates her great-grandfather’s original. Plain Words has been updated to reflect numerous changes in English usage, yet Sir Ernest’s distinctive, witty voice is undimmed. And his message remains vital: our writing should be as clear and comprehensible as possible, avoiding superfluous words and clich s – from the jargon of ‚commercialese‘ to the murky euphemisms of politicians.In a new preface, this edition draws on an extensive private archive, previously hidden away in family cupboards and attics, to tell the story behind a book that has become an institution: the essential guide to making yourself understood.

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Sprache Englisch ● Format EPUB ● ISBN 9780241960356 ● Verlag Penguin Books Ltd ● Erscheinungsjahr 2014 ● herunterladbar 6 mal ● Währung EUR ● ID 2953934 ● Kopierschutz Adobe DRM
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