2 Ebooks von Joseph W. Priester
Deborah J. MacInnis & C. Whan Park: Handbook of Brand Relationships
Brand relationships are critical because they can enhance company profitability by lowering customer acquisition and retention costs. This is the first serious academic book to offer a psychological …
EPUB
DRM
€237.18
Deborah J. MacInnis & C. Whan Park: Handbook of Brand Relationships
Brand relationships are critical because they can enhance company profitability by lowering customer acquisition and retention costs. This is the first serious academic book to offer a psychological …
PDF
DRM
€237.18
