Professor Morag Farquhar is Professor of Palliative Care Research at University of East Anglia (UEA). An early graduate nurse by background (King’s College London), she holds an MSc in Medical Sociology and Ph D (University of London). She has worked in health services research for over 30 years, predominantly in the field of supportive and palliative care, within the universities of London, Manchester, Cambridge and UEA. Her main research areas include person-centred care, informal carers, breathlessness in advanced disease, and developing and testing of interventions using mixed methods. Morag has collaborated and published with colleagues internationally in the field of breathlessness in advanced disease and palliative care methodology. At UEA Morag teaches on research and using evidence in clinical practice across a range undergraduate and postgraduate health care professional programmes, including Ph D supervision and examination.