It examines the context in which multi-national companies operate and how the key players interact with each other and with the external business environment. It takes an issues based approach that explores contemporary issues that impact global business activity and examines the managerial responses to those issues. An excellent course text.
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Sprache Englisch ● Format EPUB ● Seiten 379 ● ISBN 9781137310552 ● Verlag Macmillan Education UK ● Erscheinungsjahr 2013 ● herunterladbar 3 mal ● Währung EUR ● ID 4440636 ● Kopierschutz Adobe DRM
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