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Paul Erker & Nils Fehlhaber
150 Jahre Continental [EPUB ebook]
The Skill of Transformation

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Cover von Paul Erker & Nils Fehlhaber: 150 Jahre Continental (ePUB)

Erfolge und Krisen, Transformationsphasen, die Mitarbeiter und Produkte: In neun quellenbasierten historischen Essays wirft das Buch einen Blick auf zentrale Themen der Unternehmensgeschichte. Die Marke „Continental‘ spielt ebenso eine Rolle wie die internationale Expansion. Eine unterhaltsame wie informative Reise durch die Geschichte des Hannoverschen Traditionsunternehmens und dessen Aufbruch in die Zukunft der Mobilität.

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Über den Autor

Paul Erker, Ludwig-Maximilian-Universität München;
Nils Fehlhaber, Continental AG/Archiv, Hannover.

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Sprache Deutsch ● Format EPUB ● Seiten 412 ● ISBN 9783110731699 ● Dateigröße 36.5 MB ● Verlag De Gruyter ● Ort Basel/Berlin/Boston ● Erscheinungsjahr 2021 ● Ausgabe 1 ● herunterladbar 24 Monate ● Währung EUR ● ID 8173106 ● Kopierschutz Adobe DRM

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