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Paul Erker & Nils Fehlhaber
150 Jahre Continental [PDF ebook]
The Skill of Transformation

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Erfolge und Krisen, Transformationsphasen, die Mitarbeiter und Produkte: In neun quellenbasierten historischen Essays wirft das Buch einen Blick auf zentrale Themen der Unternehmensgeschichte. Die Marke „Continental‘ spielt ebenso eine Rolle wie die internationale Expansion. Eine unterhaltsame wie informative Reise durch die Geschichte des Hannoverschen Traditionsunternehmens und dessen Aufbruch in die Zukunft der Mobilität.

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Sprache Deutsch ● Format PDF ● Seiten 412 ● ISBN 9783110731613 ● Verlag De Gruyter ● Erscheinungsjahr 2021 ● herunterladbar 3 mal ● Währung EUR ● ID 9432329 ● Kopierschutz Adobe DRM

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