Dr. Reed K. Holden is founder of Holden Advisors, a pricing consulting firm that specializes in working across product, marketing, pricing, and selling functions to improve pricing performance. Dr. Holden is an Adjunct Associate Professor at Columbia University. He has been speaking professionally for twenty years and is a regular keynote speaker on pricing and customer value. He can be reached at [email protected].
Mark R. Burton is cofounder and Vice President of Holden Advisors. He speaks frequently at Fortune 2000 events and conferences, and has developed leading-edge, risk-based models for the pricing industry. He can be reached at [email protected].
For more information, please visit: Pricing With Confidence Book.com
7 Ebooks von Reed K. Holden
Reed K. Holden: Negotiating with Backbone
B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition defi …
EPUB
Englisch
DRM
€17.90
Reed K. Holden & Georg M. Larsen: Pricing — Praxis der optimalen Preisfindung
Schwerpunkte des Buches sind die Wettbewerbsstrategie und die Integration der Kostenanalyse in den marktbedingten Preisbildungsprozeß. Die Autoren erklären, wie die Rentabilität eines Unternehmens tr …
PDF
Deutsch
DRM
€39.58
Reed K. Holden & Mark Burton: Pricing with Confidence
Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while …
PDF
Englisch
DRM
€19.99
Reed K. Holden & Mark Burton: Pricing with Confidence
Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while …
EPUB
Englisch
DRM
€19.99
Jeet Mukherjee & Reed K. Holden: Pricing with Confidence
Navigate Inflation, Keep Valuable Customers, Increase Profits As you read this, inflation is steadily and (not so) slowly eating into your profit margins. Simultaneously, your sales teams are using d …
EPUB
Englisch
DRM
€22.99
Jeet Mukherjee & Reed K. Holden: Pricing with Confidence
Navigate Inflation, Keep Valuable Customers, Increase Profits As you read this, inflation is steadily and (not so) slowly eating into your profit margins. Simultaneously, your sales teams are using d …
PDF
Englisch
DRM
€22.99
Reed K. Holden: Negotiating with Backbone
B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition defi …
PDF
Englisch
DRM
€22.32
