Trust highly experienced authors, Tess Bayley and Leanna Oliver to guide your students through the refreshed Cambridge National Level 1/Level 2 in Marketing and Enterprise (for first teaching in September 2022). This brand-new edition will strengthen students‘ understanding of the content and boost the skills required to tackle the NEA with confidence.This Student Textbook is: > Comprehensive – gain in-depth knowledge of the examined unit with clear explanations of every concept and topic, plus improve understanding of the non-examined units with easy-to-follow chapters. > Accessible, reliable and trusted – structured to match the specification and provide the information required to build knowledge, understanding and skills. > Designed to support you – boost confidence when tackling the internal and external assessment with plenty of activities to test and consolidate knowledge. > Your go-to guide – expert authors have carefully designed tasks and activities to build skillset in order to aid progression and questions to assess understanding.</p>
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