PR Smith is a marketing consultant, bestselling business author and inspirational speaker. Paul has helped hundreds of businesses, from innovative start-ups to established blue-chip companies, boost their results with better marketing. Ze Zook is an integrated marketing author, lecturer, producer and consultant specializing in helping the creative industries fulfil both their missions and business goals. He has worked with the ballet, film and music industries and with sponsors such as Sainsbury“s and The Prince“s Trust. Ze is a visiting academic at Regent“s University London and he consults on digital marketing for private-sector disruptive start-ups.
1 Ebooks von Ze Zook
PR Smith & Ze Zook: Marketing Communications
This newly updated, carefully structured accessible textbook provides students and practitioners with the skills they need to deliver successful marketing communications in today’s fast-changing hype …
EPUB
Englisch
DRM
€64.49