Eric G. Norbert 
Radio Programming Tactics and Strategies [PDF ebook] 

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First published in 2002. This volume provides a practical handbook for the would-be and already installed radio Program Director. It seeks to convey the underlying fundamentals upon which all successful programming is based. Understanding how the listener relates to what he or she hears on the radio, and what it takes to shape and direct those perceptions, this book also lends itself to college-level broadcast courses and professional level curriculums.

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Language English ● Format PDF ● Pages 156 ● ISBN 9781136022982 ● Publisher Taylor and Francis ● Published 2018 ● Downloadable 3 times ● Currency EUR ● ID 6821354 ● Copy protection Adobe DRM
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