David Steele 
The Million Dollar Private Practice [EPUB ebook] 
Using Your Expertise to Build a Business That Makes a Difference

Soporte

Broaden your professional horizons, expand the scope of your
practice, and create new revenue streams
You are uniquely gifted in your ability to ease suffering and
enhance quality of life. You help solve profound human problems and
restore hope. Now, The Million Dollar Private Practice
reveals how you can leverage your distinctive talents and expertise
to dramatically expand your professional and financial
horizons.
Building upon the premise that the key to building a
million-dollar practice is expanding your services from ‘one to
one’ to ‘one to many, ‘ renowned private practice development
consultant David Steele reveals his time-tested strategies for
transforming the ways you think and work. You’ll discover how
to:
* Choose your niche and ‘own’ it
* Develop business models custom-tailored to your unique talents
and goals
* Create new systems, products, and services that make a
considerable difference in your clients’ lives
* Make ‘intangible’ services tangible through branding and
packaging
* Create value through referral systems, affiliate programs, and
joint ventures
* Use creative marketing strategies designed for private practice
professionals
* Develop sales and enrollment strategies that dramatically boost
your client base
* Recruit, organize, motivate, and manage staff needed to build
and run a million-dollar practice
Demonstrating that profits need not be the enemy of ideals, this
insightful guide to professional development is an important
resource for psychotherapists, family and marriage therapists,
social workers, and all private practice professionals seeking
creative ways to attract new clients and build their
businesses.

€33.99
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Tabla de materias

Preface vii
CHAPTER ONE
Is a Million Dollar Practice Right for You? 1
CHAPTER TWO
Your Mission and Message 41
CHAPTER THREE
Owning Your Niche: The Platinum Rule of
Marketing in Action 67
CHAPTER FOUR
How to Create Services, Products, and Programs
That Promote Change 101
CHAPTER FIVE
Creative Business Models and Service Delivery Systems 121
CHAPTER SIX
Creative Marketing 145
CHAPTER SEVEN
Making the Sale, Getting the Client 189
CHAPTER EIGHT
Building Your Million Dollar Practice 225
Epilogue 255
Afterword 265
Appendix: Selected Resources for Building Your Million Dollar Practice 267
About David Steele 269
Notes 271

Sobre el autor

DAVID STEELE is the founder and CEO of Relationship
Coaching Institute, the first and largest training firm of its
kind. Over his thirty years in the field of mental health, he has
helped thousands of clients create successful practices, some of
which went on to build six- and seven-figure businesses. He is the
author of numerous books and videos on practice management and
relationships.

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Idioma Inglés ● Formato EPUB ● Páginas 288 ● ISBN 9781118234587 ● Tamaño de archivo 1.2 MB ● Editorial John Wiley & Sons ● Publicado 2012 ● Edición 1 ● Descargable 24 meses ● Divisa EUR ● ID 2539117 ● Protección de copia Adobe DRM
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