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Emma & Mark
Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods [EPUB ebook]

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Portada de Emma & Mark: Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods (ePUB)

There has been a significant increase in knowledge-driven industries over the past decade. Despite the importance of knowledge in the innovation process, little research has been conducted into how knowledge management can be applied to make the innovation process more effective. Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.

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Idioma Inglés ● Formato EPUB ● ISBN 9781466608023 ● Editor Emma & Mark ● Editorial IGI Global ● Publicado 2010 ● Descargable 3 veces ● Divisa EUR ● ID 8055579 ● Protección de copia Adobe DRM

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