Catalog > Ciencias sociales > Economía > Enrique Bigné Alcañiz: Fronteres de la investigació en màrqueting (ePUB)

Enrique Bigné Alcañiz
Fronteres de la investigació en màrqueting [EPUB ebook]
Cap a la unió disciplinària

Soporte

Portada de Enrique Bigné Alcañiz: Fronteres de la investigació en màrqueting (ePUB)

Lliçó magistral llegida en el solemne acte d’obertura del curs 2015-2016. Enrique Bigné, catedràtic de Comercialització i Investigació de Mercats de la Universitat de València, ha estat l’encarregat de la lliçó magistral llegida en el solemne acte d’obertura del curs 2015-2016 sota el títol «Fronteres de la investigació en màrqueting. Cap a la unió disciplinària», que ara es recull en aquest volum.

€2.99

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Formato EPUB ● Páginas 60 ● ISBN 9788437098470 ● Tamaño de archivo 0.3 MB ● Editorial Publicacions de la Universitat de València ● Ciudad Valencia ● País ES ● Publicado 2015 ● Edición 1 ● Descargable 24 meses ● Divisa EUR ● ID 8230529 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

Enrique Bigné Alcañiz

260.259 Ebooks en esta categoría

Portada de Stuart (Australian National Centre for Ocean Resources and Security, University of Wollongong, Australia) Kaye & Robin (University of Wollongong, Australia) Warner: Routledge Handbook of Maritime Regulation and Enforcement

Stuart (Australian National Centre for Ocean Resources and Security, University of Wollongong, Australia) Kaye & Robin (University of Wollongong, Australia) Warner: Routledge Handbook of Maritime Regulation and Enforcement

With advances in technology and maritime transport, human use of the ocean now extends beyond the traditional activities of navigation and fishing. Emerging activities such as bioprospecting, deep se …

Portada de John B. (Washington State University, USA) Cullen & K. Praveen (University of Wisconsin-Whitewater, USA) Parboteeah: Business Ethics

John B. (Washington State University, USA) Cullen & K. Praveen (University of Wisconsin-Whitewater, USA) Parboteeah: Business Ethics

A foundational text for the modern business student and an essential instructor resource, this book presents a thorough and comprehensive introduction to business ethics. Taking a strategic stakehold …

Portada de Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

The first part of this book discusses institutions and mechanisms of algorithmic trading, market microstructure, high-frequency data and stylized facts, time and event aggregation, order book dynamic …

Portada de Dennis R. (University of San Diego, USA.) Briscoe & Randall S. (Rutgers University, USA, and the University of Lucerne, Switzerland.) Schuler: International Human Resource Management

Dennis R. (University of San Diego, USA.) Briscoe & Randall S. (Rutgers University, USA, and the University of Lucerne, Switzerland.) Schuler: International Human Resource Management

The updated sixth edition of International Human Resource Management is an authoritative resource that focuses on international human resource management (IHRM) within multinational enterprises (MNEs …

Portada de Nicholas Janni: Leader as Healer

Nicholas Janni: Leader as Healer

Leaders of today must possess potent powers for logic, reason, discernment and strategic forecasting. Yet, they must also be empathic and therefore embodied; grounded and therefore intuitive; present …

Portada de Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

This book contains an Open Access chapter. Healthcare organizations today face widespread change as they confront varied grand challenges in uncertain environments. Leaders in healthcare require a co …

Portada de Kambiz Rakhshanbabanari: Embodied Carbon in the Built Environment

Kambiz Rakhshanbabanari: Embodied Carbon in the Built Environment

The built environment is one of the largest emitters of carbon dioxide globally therefore reducing both operational and embodied emissions is critical to improving the overall footprint of the indust …

Portada de Stephen (University of Warwick, UK) Roper: Entrepreneurship

Stephen (University of Warwick, UK) Roper: Entrepreneurship

Entrepreneurs exist in every country but the nature and level of entrepreneurial activity differs remarkably. Why is this? What shapes the level of entrepreneurial activity in each country? What defi …

Portada de Paul Beamish: Multinational Joint Ventures in Developing Countries (RLE International Business)

Paul Beamish: Multinational Joint Ventures in Developing Countries (RLE International Business)

This book examines how joint ventures work in practice. Drawing on extensive personal experience and using case study examples where appropriate the author analyses the various stages, discusses the …

Portada de Harvey Poniachek: International Corporate Finance (RLE International Business)

Harvey Poniachek: International Corporate Finance (RLE International Business)

This thorough, comprehensive introduction to international financial management provides an expert guide to the workings of international capital markets, the financing of international business, the …

siguiente página >>>