Kathy Furgang 
20 Great Career-Building Activities Using Twitter [PDF ebook] 

Anyone with an internet connection has the potential to reach millions of people with a single message using Twitter. The 140-character updates and posts, called tweets, allow people to reach as many followers as they can get. Students can use Twitter to their advantage, far beyond talking about favorite sports teams or rock stars. They can use it for creative expression and academics, from research to reporting to a college search. Young entrepreneurs can use Twitter to promote a business. Twenty activities help readers create a portfolio and build a digital footprint that can open doors professionally, academically, and creatively.