Catalog > Ciencias sociales > General > Mark Blades & Barrie Gunter: Advertising to Children on TV (ePUB)

Mark Blades & Barrie Gunter
Advertising to Children on TV [EPUB ebook]
Content, Impact, and Regulation

Soporte

Portada de Mark Blades & Barrie Gunter: Advertising to Children on TV (ePUB)

Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission. These all offer opportunities for greater commercialization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.

€56.40

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Formato EPUB ● Páginas 224 ● ISBN 9781135626303 ● Editorial Taylor and Francis ● Publicado 2004 ● Descargable 6 veces ● Divisa EUR ● ID 2645388 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

Mark Blades Barrie Gunter Caroline Oates

126.138 Ebooks en esta categoría

Portada de Paul Michael (Manchester Metropolitan University, UK.) Brannagan & Danyel (American University of Beirut, Lebanon) Reiche: Routledge Handbook of Sport in the Middle East

Paul Michael (Manchester Metropolitan University, UK.) Brannagan & Danyel (American University of Beirut, Lebanon) Reiche: Routledge Handbook of Sport in the Middle East

This Handbook provides a succinct overview of sport in the Middle East, drawing in scholars from a wide variety of geographical and disciplinary backgrounds (history, politics, sociology, economics a …

Portada de David (Southern Illinois University Edwardsville, USA) Kauzlarich & Dawn (School of Criminology and Criminal Justice, Florida Atlantic University, USA) Rothe: Crimes of the Powerful

David (Southern Illinois University Edwardsville, USA) Kauzlarich & Dawn (School of Criminology and Criminal Justice, Florida Atlantic University, USA) Rothe: Crimes of the Powerful

As politicians and the media perpetuate the stereotype of the ‘common criminal, ‘ crimes committed by the powerful remain for the most part invisible or are reframed as a ‘bad decision’ or a ‘rare mi …

Portada de Heide (University of South Florida, US) Castaneda: Migration and Health

Heide (University of South Florida, US) Castaneda: Migration and Health

Migration and Health: Critical Perspectives offers a radical rethinking of the field by unsettling conventional ideas of mobility and borders to highlight the ways in which they produce health inequa …

Portada de R. W. Hiorns: Demographic Patterns in Developed Societies

R. W. Hiorns: Demographic Patterns in Developed Societies

Originally published in 1980, this volume reviews the demographic patterns of fertility, marriage and mortality with reference to developed societies in the 19th and 20th centuries in Western Europe …

Portada de Marcus (President, International Center for Alcohol Policies (ICAP), USA) Grant & Paul Gwinner: Alcoholism in Perspective

Marcus (President, International Center for Alcohol Policies (ICAP), USA) Grant & Paul Gwinner: Alcoholism in Perspective

In the 1970s, an important change of emphasis had occurred in the field of alcoholism. Instead of seeing alcoholism as an ‘all or none phenomenon’ it was now recognised that a continuum of alcohol pr …

Portada de Jude Boyles: Psychological Therapies for Survivors of Torture

Jude Boyles: Psychological Therapies for Survivors of Torture

This edited collection of writings by experienced therapists, social workers and interpreters working with survivors of torture in exile fills a gap in the English-language literature with its specif …

Portada de Todd Pooser: Systems Approach to Public Administration and Social Equity

Todd Pooser: Systems Approach to Public Administration and Social Equity

A Systems Approach to Public Administration uses General Systems Theory – a cross-disciplinary scientific philosophy first articulated by Ludwig von Bertalanffy then refined by Ervin Laszlo, and cove …

Portada de Julian Blackburn: Psychology and the Social Pattern

Julian Blackburn: Psychology and the Social Pattern

This is Volume X of eighteen in the Sociology of Behaviour and Psychology series. Published in 1945, the aim of this study is to provide an account of most of the major contributions to experimental …