Autor: Nikala Lane

A revolution is taking place in the way companies organize and manage the ‘front-end’ of their organization, where it meets its customers. Traditional concepts of sales management, account management …

A revolution is taking place in the way companies organize and manage the ‘front-end’ of their organization, where it meets its customers. Traditional concepts of sales management, account management …

There is growing evidence that the traditional role of the sales organization in business-to-business marketing is quickly evolving from a tactical, operational function to a strategic capability con …

There is growing evidence that the traditional role of the sales organization in business-to-business marketing is quickly evolving from a tactical, operational function to a strategic capability con …