Autor: Robert A. Baron

Entrepreneurship is essential for international social and economic well-being, as new ventures are the dominant source of job creation, market innovation, and economic growth in many societies. In t …

Entrepreneurship is essential for international social and economic well-being, as new ventures are the dominant source of job creation, market innovation, and economic growth in many societies. In t …

also many newer lines of research, to which I will return below, are represented in various chapters. And finally, I have included a sepa- rate unit on methods for the study of aggression-a feature t …

The field of entrepreneurship has long pondered the following question: Why, despite their high levels of motivation, effort and commitment, do so many entrepreneurs fail? This innovative volume tack …

Essentials of Entrepreneurship examines all phases of the entrepreneurial process: generating ideas for something new and better than what currently exists, determining whether these ideas suggest vi …

For courses in Social Psychology Show how the ever-changing field of Social Psychology is useful in students everyday lives Social Psychology, 15th Edition retains the hallmark of its past success: u …