Autor: University of Groningen, Netherlands) Fennis Bob M. (Professor

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2 Ebooks de University of Groningen, Netherlands) Fennis Bob M. (Professor

Bob M (Professor, University of Groningen, Netherlands) Fennis & Wolfgang (Emeritus Professor, Utrecht University, Netherlands) Stroebe: The Psychology of Advertising
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links p …
PDF
DRM
€61.75
Bob M (Professor, University of Groningen, Netherlands) Fennis & Wolfgang (Emeritus Professor, Utrecht University, Netherlands) Stroebe: The Psychology of Advertising
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links p …
EPUB
DRM
€61.75