Fashion has been steadily moving from the brick and mortar to the digital market. As such, it is increasingly vital to research new methods that will help businesses to grow and succeed in this new sphere. Advanced Fashion Technology and Operations Management is a pivotal reference source for the latest development management strategies, fashion marketing, international business, and fashion entrepreneurship. Featuring extensive coverage across a range of relevant perspectives and topics, such as online shopping behavior, digital fashion, and e-commerce, this book is ideally designed for professionals, entrepreneurs, students, and researchers.
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Langue Anglais ● Format EPUB ● ISBN 9781522518679 ● Éditeur Alessandra ● Maison d’édition IGI Global ● Publié 2017 ● Téléchargeable 3 fois ● Devise EUR ● ID 7965492 ● Protection contre la copie Adobe DRM
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