Ever wondered what happened to Apple’s revolutionary spirit after Steve Jobs? ‘The i Conoclast’ dives deep into the Tim Cook era, exploring how Apple has navigated the challenges of a mature smartphone market, intense competition, and evolving consumer expectations.
It’s a journey beyond the headlines, examining Apple’s quest for the ‘next big thing’ beyond the i Phone. We’ll dissect their forays into AR/VR, AI, and even the automotive world. The book tackles the App Store controversies, the rise of the ‘Appleverse’ ecosystem, and the ethical dilemmas of AI-driven design. We’ll even explore how the i Phone has shaped a generation and transformed social interaction.
This isn’t just another Apple biography or a dry analysis of market trends. ‘The i Conoclast’ offers a fresh perspective, challenging conventional wisdom and asking tough questions about innovation, leadership, and the future of technology. It goes beyond simplistic comparisons between Jobs and Cook, delving into the complexities of Apple’s design process, its global impact, and its evolving relationship with consumers. While other books focus on the ‘what’ of Apple’s products, ‘The i Conoclast’ digs into the ‘why’ and the ‘how, ‘ providing a nuanced understanding of the company’s strategies, challenges, and ambitions in a rapidly changing world.
A propos de l’auteur
Azhar ul Haque Sario is a bestselling author and data scientist. A Cambridge alumnus, he possesses proven technical skills with an MBA, ACCA (Knowledge Level – FTMS College Malaysia), BBA, and several Google certifications, including Google Data Analytics Specialization, Google Digital Marketing & E-commerce Specialization, and Google Project Management Specialization.
With ten years of business experience, Azhar leverages his expertise to deliver insightful books. He has written and published an astounding 2810 titles and was awarded the record for the maximum Kindle editions and paperback books published by an individual author in one year by Asia Books of Records in 2024.
ORCID: https://orcid.org/0009-0004-8629-830X
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