This text is designed to be appropriate for Operations Strategy modules at both undergraduate and postgraduate level. It combines knowledge management, relationship management and advances in technology to inform the development of strategic advantage. The text adopts a value chain approach and contains a number of features to aid the learning process – chapter introductions, chapter summaries, further reading and boxed features.
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Langue Anglais ● Format PDF ● Pages 400 ● ISBN 9781403914460 ● Maison d’édition Macmillan Education UK ● Publié 2002 ● Téléchargeable 3 fois ● Devise EUR ● ID 6677606 ● Protection contre la copie Adobe DRM
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