ERIC V. HOLTZCLAW is founder and CEO of Laddering Works, a marketing strategy firm, and Vice President at Possible NOW, the industry leader in preference management. Eric has spent twenty-plus years identifying and capitalizing on emerging trends in technology. Eric »s professional experience includes founding User Insight, a user research firm that advises Fortune 500 brands on consumer strategy. Eric »s weekly radio show, The « Better You » Project, shines a spotlight on entrepreneurs » business journeys. His column, « Lean Forward, » appears weekly on Inc.com, and he is a regular contributor to CMO.com.
2 Ebooks par Eric V. Holtzclaw
Eric V. Holtzclaw: Laddering
Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive m …
PDF
Anglais
DRM
€17.99
Eric V. Holtzclaw: Laddering
Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive m …
EPUB
Anglais
DRM
€17.99
