If you’ve got an idea you want to sell, you need to do two things: scan your environment and use effective tactics. This guidebook explains how to scan your environment and provides a collection of tactics you can use to sell your idea. Using this systematic approach will make you more likely to accomplish your objective – solving a problem or making an improvement for the benefit of individuals, groups, and the organization as a whole.
Table des matières
7 After the Brainstorm
8 Scanning Your Organization
18 Tips and Tactics
27 Closing the Deal
28 Suggested Readings
29 Background
30 Key Point Summary
A propos de l’auteur
7 After the Brainstorm
8 Scanning Your Organization
18 Tips and Tactics
27 Closing the Deal
28 Suggested Readings
29 Background
30 Key Point Summary
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Langue Anglais ● Format EPUB ● Pages 32 ● ISBN 9781118163689 ● Taille du fichier 0.3 MB ● Maison d’édition John Wiley & Sons ● Publié 2011 ● Téléchargeable 24 mois ● Devise EUR ● ID 2354640 ● Protection contre la copie Adobe DRM
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