Irene Ng & Glenn Parry 
Complex Engineering Service Systems [PDF ebook] 
Concepts and Research

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For manufacturers of complex engineering equipment, the focus on service and achieving outcomes for customers is the key to growth. Yet, the capability to provide service for complex engineered products is less understood.

Taking a trans-disciplinary approach, Complex Engineering Service Systems covers various aspects of service in complex engineering systems, with perspectives from engineering, management, design, operations research, strategy, marketing and operations manage...

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Table des matières

1. Service Enterprise Transformation.- 2. Enterprise Imaging: Visualising the Scope and Dependencies of Complex Service Enterprises.- 3. Complexity Management.- 4...

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A propos de l’auteur

Irene Ng is the Professor of Marketing Science at the University of Exeter Business School, the ESRC/Advanced Institute of Management Research (AIM) Service Fel...

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Langue Anglais ● Format PDF ● Pages 470 ● ISBN 9780857291899 ● Taille du fichier 7.6 MB ● Éditeur Irene Ng & Glenn Parry ● Maison d’édition Springer London ● Lieu London ● Pays GB ● Publié 2011 ● Téléchargeable 24 mois ● Devise EUR ● ID 4624959 ● Protection contre la copie DRM sociale

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