Auteur: Jyh-Shen Chiou

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1 Ebooks par Jyh-Shen Chiou

Jyh-Shen Chiou & Bryan Jean: International Marketing in Fast Changing Environment
Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in external and internal environments of the firm on internation …
EPUB
Anglais
DRM
€145.89