Brazil, Russia, India, and China (BRIC) are among the largest and fastest-growing economies in the world. The enormous size of the customer base in these emerging markets is the strategic concern of global business firms. Successful market performance in these markets requires sound understanding of dynamic environmental factors and timely investme
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Langue Anglais ● Format EPUB ● Pages 244 ● ISBN 9781040083420 ● Maison d’édition Taylor & Francis ● Publié 2014 ● Téléchargeable 3 fois ● Devise EUR ● ID 9355612 ● Protection contre la copie Adobe DRM
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