Auteur: Robert Hinson

A maiden publication of the Centre for Sustainability and Enterprise Development at the University of Ghana Business School, this book on Service Marketing written from a customer relationship …

Health Service Marketing Management in Africa (978-0-429-40085-8, K402492)Shelving Guide: Business & Management / Marketing Management The application of marketing to healthcare is a fascinating …

Health Service Marketing Management in Africa (978-0-429-40085-8, K402492)Shelving Guide: Business & Management / Marketing Management The application of marketing to healthcare is a fascinating …

Business-to-Business Marketing: An African Perspective: How to Understand and Succeed in Business Marketing in an Emerging Africa is a comprehensive application of the most current research results, …

Business-to-Business Marketing: An African Perspective: How to Understand and Succeed in Business Marketing in an Emerging Africa is a comprehensive application of the most current research results, …

Customer Service Management in Africa: A Strategic and Operational Perspective (978-0-367-14337-4, K410515)"Customer Service is Changing!" The message of 34 authors featured in Customer …

Customer Service Management in Africa: A Strategic and Operational Perspective (978-0-367-14337-4, K410515)"Customer Service is Changing!" The message of 34 authors featured in Customer …

Thsi book focuses on entrepreneurial development and the development of small businesses in Africa. The central idea of this book is that entrepreneurial development and small business development …

Thsi book focuses on entrepreneurial development and the development of small businesses in Africa. The central idea of this book is that entrepreneurial development and small business development …