SAGE Publishing 
SAGE Brief Guide to Business Ethics [EPUB ebook] 

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This guide to business ethics provides key terms and concepts related to business ethics in a short, easy-to-use format. It provides objective coverage of theories, corporate social responsibility, human resources issues, consumer protection, and ethical issues in marketing and advertising. It is an ideal supplement for business ethics courses or as a reference for students and practitioners who would like to learn more about the basics of business ethics.

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Table des matières

Part I: What is Business Ethics?
Business Ethics
Part II: Ethics and the Individual
Human Nature
Human Rights
Trust
Integrity
Ethical Decision Making
Part III: Theories of Ethics
Theories of Ethics: Overview
Virtue Ethics
Rationality
Utilitarianism
Communitarianism
Social Ethics
Normative Ethics
Pluralism
Reciprocity
Ethics of Care
Part IV: Ethics of Management and Business
Ethics of Management
International Business Ethics
Strategy and Ethics
Corporate Governance
Stakeholder Theory
Ethics of Finance
Pricing, Ethical Issues in
Corporate Citizenship
Sustainability
Corporate Social Responsibility and Corporate Social Performance (CSP)
Part V: Employee and Human Resources Issues
Employee Protection and Workplace Safety Legislation
Employee Rights Movement
Equal Opportunity
Affirmative Action
Part VI: Consumer Issues
Consumer Rights (to safety, to be informed, to be heard)
Consumer Protection Legislation
Consumer Activism
Consumer Fraud
Part VII: Ethics of Advertising, Marketing, and PR
Ethics of Marketing
Advertising Ethics
Public Relations Ethics
Appendix A: Problematic Practices
Appendix B: Business Ethics Organizations
Appendix C: Business Ethics Periodicals

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Langue Anglais ● Format EPUB ● Pages 408 ● ISBN 9781483343600 ● Taille du fichier 0.6 MB ● Maison d’édition SAGE Publications ● Lieu Thousand Oaks ● Pays US ● Publié 2011 ● Édition 1 ● Téléchargeable 24 mois ● Devise EUR ● ID 5361257 ● Protection contre la copie Adobe DRM
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