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Siegfried Schumann 
Repräsentative Umfrage [PDF ebook] 
Praxisorientierte Einführung in empirische Methoden und statistische Analyseverfahren

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Couverture du Siegfried Schumann: Repräsentative Umfrage (PDF)

Das Buch bietet eine Einführung in die Techniken und Vorgehensweisen der Umfrageforschung – einschließlich grundlegender statistischer Auswertungsverfahren. Es setzt keine besonderen Vorkenntnisse voraus. Großer Wert wurde auf eine klare und einfache Ausdrucksweise gelegt (ohne Abstriche beim Inhalt). Die Kapitel zu Konfidenzintervallen für Mittelwerte und zum Chi Quadrat-Test sind so angelegt, dass an ihrem Beispiel die allgemeine Argumentation bei der Berechnung von Konfidenzintervallen und bei Signifikanztests verständlich werden sollte. Das Buch wendet sich an alle potentiellen Konsumenten und auch Produzenten von Umfrageergebnissen, also beispielsweise Studierende der Politologie, Soziologie, Pädagogik, Psychologie usw., an Journalisten, Kommentatoren sowie an alle Auftraggeber von Umfragen, die sich in der Planungsphase ihres Projekts befinden. Im Dozentenbereich der Website des Oldenbourg Verlags steht Dozenten zusätzlich kostenfreies Folienmaterial zur Verfügung.

€34.95
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Table des matières

Wissenschaftstheoretische Vorbemerkungen. Das Umfrageinstrument. Stichproben. Weitere Anmerkungen zur Anlage der Untersuchung. Beschreibung von univariaten empirischen Verteilungen. Konfidenzintervalle. Zusammenhang. zwischen zwei diskreten Variablen. Zusammenhang zwischen zwei metrisch skalierten Variablen. Möglichkeiten und Grenzen der Umfrageforschung.
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Langue Allemand ● Format PDF ● ISBN 9783486717655 ● Taille du fichier 2.3 MB ● Maison d’édition De Gruyter ● Lieu Berlin/München/Boston ● Publié 2012 ● Édition 6 ● Téléchargeable 24 mois ● Devise EUR ● ID 6314918 ● Protection contre la copie Adobe DRM
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